Enable customers to join your loyalty program directly online
LoyaltySoft enables customers to join your loyalty program directly online. Through an easy sign up form, they can enter their contact information, select personal interests and update their communication settings - all by themselves.
This eliminates the need for your staff to spend time explaining the benefits to each customer and signing them up. Saving you both time and money.
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Issue points and reward vouchers
Points are the basis of a successful loyalty program. With LoyaltySoft, you can issue your customers points whenever they make a qualifying purchase or take an action you want to encourage. Points can be issued manually or by giving customers our unique disposable Point Cards.
Once your customers have accumulated enough points, they'll be eligible to receive reward vouchers that you define. You can select how many points are required for each type of voucher, and that amount will automatically be deducted from their balance when the voucher is issued. For example, you could offer a voucher for a free dessert that "costs" 200 points, and one for a free meal that "costs" 1,000 points.
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Obtain customers permission to receive marketing messages from you
One of the main advantages of a loyalty program is that it establishes an opt-in communication channel between you and your customers. This may sound trivial, but in reality, most businesses have no way of contacting their customers once they've walked out the door.
With LoyaltySoft, you'll be able to obtain your customers consent to receive marketing messages from you, enabling you to send them special members-only offers and coupons that will encourage them to return more frequently to your business.
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Track your customer interests
The key to effective marketing is knowing who your customers are and what they are really interested in. With LoyaltySoft, you can keep track of your customers interests and send them targeted email messages based on them.
This enables you to offer special promotions to different types of customers, increasing the effectiveness of your marketing campaigns. For example, you could send a promotion to women, ages 30 to 50, who expressed an interest in a specific product or service. You could then send a completely different promotion to men, who are interested in a different type of product. The possibilities are truly endless.
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Generate valuable usage reports
Various reports can be generated to help your accounting and marketing efforts. You can see information regarding your customers' age and gender makeup, point accumulation, frequency and more. Helping you understand your customers better, so you can promote your products and services to them more effectively.
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Enable your customers to check their balances online
LoyaltySoft offers your customers many advanced features, including online balance checking, through which customers can review their current point balances online and issue themselves reward vouchers once they've accumulated enough points.
This frees your staff from having to deal with these matters and gives your club a more professional feel. If you want, you can also integrate this cool feature into your existing website, by pasting a few lines of code that we provide.
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Control the look and feel of your club
We realize it's important to keep your brand consistent. That's why LoyaltySoft enables you to customize the colors, fonts and logos displayed throughout your loyalty club. Making it fit seamlessly into your overall branding. You can also customize the way your printed point cards look to match the rest of your printed materials. These customizations can be made instantly online at any time, through your administrator interface.
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Keep your customer records always up-to-date
Making sure your customers information is up to date can be a tedious task. However, LoyaltySoft enables you to perform periodic data validations automatically, by sending your customers their current records and asking them to validate their contact information instantly online. It's the smart way to keep your customer records always up-to-date.
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